![]() ![]() An example of its past work is its investment in Corel Corp., maker of WordPerfect, CorelDraw and Paint Shop software. Vector is a private equity boutique that specializes in buying up companies that have established customer bases and then improving their performance. The other part of the firms two-pronged strategy is to add functionality to upcoming versions so that customers feel it will be worthwhile to pay for more features. I have to shout from the rooftops, its not free,” Nicholson said. “Its one of those ubiquitous things, one of these things everybodys got on their desktops. “Not many people as a percentage of users actually pay,” he said.Ī major part of the equity firms strategy to turn WinZip into a more profitable company is to strongly emphasize that the software is not free and that, if users like it, they should pay. It has been downloaded a total of about 149 million times, and its customer base is estimated to number more than 100 million worldwide.īut WinZip, while profitable, has a lamentable amount of customers who abide by the companys honor system and shell out $29 after the 30-day free trial, Nicholson said. Vector Capital announced on Monday that it has purchased WinZip Computing Inc., maker of the ubiquitous file compression download that ranks near the top of the list of most popular downloads and that even predates the Internet itself.Ĭhris Nicholson, a partner at San Francisco-based Vector Capital, said WinZip gets downloaded some 500,000 times a week. ![]()
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